Online Store Simulation

E-Commerce Simulation

Run your own online store. You decide how much to stock, what to charge, and where the ad budget goes.

๐ŸŽฎ Play Now
  • No sign-up
  • Plays in the browser
  • English, Turkish and German
Stocking Decisions
Price and Margin
Return on Ad Spend
Returns and Customers

From the game

The E-Commerce Dilemmas

The constraint here is not cash but stock: you have to order before you can see demand.

Too Little vs Too Much Stock

Order light and you sell out, sending customers to a competitor. Order heavy and your capital sits on a shelf.

Discount vs Margin

A discount moves stock fast, and cheapens the brand while eating the margin.

Wide Catalogue vs Deep Stock

More variety draws more visitors; holding a little of everything makes stockouts routine.

Fast Shipping vs Cost

Quick delivery lifts conversion, but shipping is the quietest killer of margin there is.

Free Returns vs Losses

Easy returns remove the fear of buying; every point of return rate takes profit with it.

Store Metrics

  • Stock Turnover
  • Stockouts
  • Dead Stock
  • Gross Margin
  • Average Order Value
  • Return Rate
  • Cash Cycle

Mobile app: The mobile apps are in development. For now there is only the free browser demo.

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